The Human Experience Agency for all things people-powered.
We design and deliver the human layer of the world’s greatest experiences, events, brands, and cultural spaces.
Event Crew for Brands and Experiences
Clapnation provides event crew who don’t just work your event, they become the experience.
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• Professional talent: Trained, polished, and aligned to represent your brand with confidence.
• Presence-first approach: Every crew member knows how to move, speak, and connect with intention.
• Guest-focused delivery: Warm welcomes, smooth guidance, and meaningful interactions at every touchpoint.
• Versatile roles: From hosts and brand ambassadors to supervisors and support teams, we cover every guest-facing need.
• Experience-ready teams: Our crew arrive prepared, briefed, and rehearsed to deliver your desired atmosphere.
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With Clapnation, your team isn’t just staffing, they’re the human layer that guests remember.
Human Experience Architecture
At Clapnation, we turn your staff into one of the most powerful parts of your brand experience.
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• Crew Design: We shape how your team looks, acts, and feels so they reflect your brand instantly.
• Staffing Architecture: We plan the right number of people, where they go, and how they engage guests for maximum impact.
• Story-Driven Presence: We give your team simple scripts and moments that bring your brand and event to life.
• Sensory Layering: We use subtle cues like scent, sound, and movement to elevate the atmosphere.
• Live Direction: We can run everything on-site to keep the energy and guest flow perfectly tuned.
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From luxury launches to theme parks and cultural showcases, we make your crew the heartbeat of the experience.
Human
Operations
​We design and run how guests move, experience, gather, queue, and transition through the environment, using human psychology and spatial logic to keep the experience smooth, calm, and intentional.
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Energy Zoning: We define where energy should be high, calm, or transitional across the site to prevent overload and fatigue.
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Guest Movement & Flow: We map natural movement patterns to guide momentum and eliminate hesitation and confusion.
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Queue & Bottleneck Control: We identify pressure points early and manage them before they escalate.
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Strategic Placements: We position teams where guidance is felt, not forced, based on visibility and behaviour.
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Live Flow Direction: We actively read and adjust the environment in real time as conditions change.
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This is what turns complex events into seamless experiences.